The Kawaii Fashion Show was held at HyperJapan last Sunday and it was a huge success. Each model looked completely adorable and unique, in their own outfits and accessories. There were so many different Japanese Street styles up on stage, it was amazing to see them all together. The show had styles from Lolita to Fairy Kei, Mori Gal to more tradiitional Japanese clothing.
Kawaii Fashion in Japan is much more than just dressing in a cute way. Like Japanese Street Fashion, it's more of a lifestyle, a culture. Everything from the makeup, the hair, the shoes, accessories and clothing, it's all super cute. Not only that, Kawaii Fashion lovers indulge in the cutest food, anime, photography (known as purikura) and even the way they tweet/text is CUTE!
The show was organised by the Hyper Japan fashion team and driven by the super cute Pixie Late. I had the best time watching the show and being inspired by the amazing clothing and individuality. Please check out the photographs in the gallery and let me know which is YOUR favourite look!
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